The Blog

How to add Twitter, Pinterest, and Instagram tabs to your Facebook Page

Published on January 20th, 2015

Adding tabs to your Facebook page is a a great way to attract your Facebook friends and followers to your other social media pages. If you go to our Facebook page, you’ll notice when you click on the more button under our cover picture, you can view our Twitter, Pinterest, and Instagram pages, right from Facebook! To do this, we used an app called Woobox, and it is totally free to set up.

websites for quilters facebook

Here’s how you add a Pinterest, Instagram, Twitter, or Youtube tab to your Facebook page:

      1. While logged in to your Facebook account, go to: https://apps.facebook.com/mywoobox/?fb_source=search&ref=br_tf 
        woobox 

      2. At the top of the page click “Get Started For Free” (if you get a message that says the content cannot be displayed in a frame, click “Open this content in a new window”)
        adding pinterest tab to facebook 

      3. A window will come up asking if you agree to allow Woobox to receive your info, you will have to click okay to allow them to add a tab to your page.

      4. After this, you will see a page that looks like this:
        promotions 

        Make sure that your business facebook page is showing in the upper left-hand corner. If you have multiple pages on your account and the wrong profile is showing, click on the arrow above it and select the business profile you want to use.
         

        You will have to click on “Static Tabs” at the top of the page and select the Social Media page you would like to add (currently there are the options of adding Pinterest, Twitter, Instagram, and Youtube).

         

      5. Enter in your username or URL and check any of the settings you prefer to use, then click “Save Setings” and a new tab should be added to your profile.


Now all of your Facebook friends will be able to browse your other social media profiles and share your content with others!

Categories: Cool Tips, Online Marketing | |

Common Myths about SEO - Why Your New Website Probably Won't Rank Right Away

Published on January 13th, 2015

seoWhen a new websites goes live, we often get the question, ‘When will my website rank on Google?’ This a great question, that we wish we knew the answer to, but we do know that it takes time. There are a few common misconceptions about SEO, that might highlight why it often takes a long time to rank on search engines.

The first myth is that SEO is as easy as submitting a form. In the late 90’s, search engines used to have submission forms where website owners could submit their website to be crawled by the search engine. Today, most search engine’s no longer have a submission process, and even if they did, search engine algorithms have become more complex and it takes more than just having the search engine recognize that a website exists for them to increase its rank.

The second myth is that typing in a few keywords in the meta section of each page will automatically mean that your page shows up for those keywords. Just like search engine submission forms, this process is a thing of the past. It used to be that you could use keywords in your meta tags and your page would come up in a query. After a while, this method was spammed to death by people trying to stuff keywords in every way possible into their pages. Although meta tags are still important, search engines no longer put a high importance on having these keywords and having meta information does not guarantee a higher rank.

This brings up our next myth, that keyword stuffing is a good way to make sure your page ranks. Because of the uprise in spammers, search engines can now check your keyword density by dividing the number of instances of a given keyword on a page by the number of words on that page. For this reason, our SEO experts recommend having about a 6% keyword density on each page and around 500 words per page. That means you can still use your keywords between 20 to 30 times before it will start to look spammy, assuming you have enough words on your page. (note: to avoid appearing spammy, it is also very important that your keywords make sense to your readers.)

There are hundreds of things that search engines look for when determining page rank. That is why it has become such a science. Here is Google’s advice how to improve your rank:

“In general, webmasters can improve the rank of their sites by creating high-quality sites that users will want to use and share. For more information about improving your site's visibility in the Google search results, we recommend visiting Webmaster Academy which outlines core concepts for maintaining a Google-friendly website.”

Do you need more advice and training on SEO? Subscribe to our SEO and Online Marketing Newsletter to receive our latest tips and tricks.

Related Article: Search Engine Optimization for Today Part 1 - History of Algorithms

Follow our blog with Bloglovin

Categories: Online Marketing, SEO (Search Engine Optimization), SEO Tips | |

5 Ways Email Newsletters Can Help Your Business

Published on January 6th, 2015

If one of your New Years resolutions is to spend some time cleaning up your email inbox, you are probably wondering why marketers seem to keep pouring emails into your inbox. They keep sending them out, because it works. Email newsletters may seem like a waste of time, but before you push the idea aside, consider these 5 ways email newsletters could really help your business.

title tab

1. It helps increase brand recognition.

Email marketing is a great way to keep in touch with previous customers that you haven’t necessarily come into contact with recently. Sending out an email newsletter regularly can help these ‘dormant customers’ think of you the next time they decide they want to purchase something.

2. It is a good way to generate leads.

One surprising study showed that people actually like receiving targeted emails (2013, Harris Interactive). And if that’s the case, why not let people subscribe to your newsletter right from your website? By having a newsletter signup button, you are collecting more information about the people who might be interested in your products or services. When people sign up for a newsletter themselves they are also less likely to mark your emails as spam when they come in.

3. It is cost effective.

You are definitely helping the environment as well as saving yourself a bunch of money by sending out email newsletters rather than print newsletters, ads or brochures.

4. You can have a quicker and wider reach.

Sending out email newsletters can be one of the best ways to let your customers know instantly when you have a new product or service. Social media has become an increasingly popular means of advertising with how quickly you can spread the word, but email continues to show greater results. One study showed that email is about 40 times better for acquiring new customers than Facebook and Twitter combined.

email marketing with newsletters

5. It helps drive traffic to your site.

From an SEO perspective, newsletters are an awesome way to help drive more traffic to your site. It is important to have links in your newsletters to specific pages in your website that you want your reader to view. If you always lead people to your home page, they may never click through to see that product or post you were trying to show them. Newsletters create another channel for acquiring traffic. And as you probably know, the more overall traffic your site has the better.

As a part of our Dash content management system, we have a newsletter application that can be purchased as an add-on to your website. Contact us today to learn more!

 

Related Article: HOW A NEWSLETTER CAN BE YOUR BEST FRIEND

 

Sources:
Radicati, S. Levenstein, J. (2013). Email Statistics Report 2013-2017. The Radicati Group. http://www.emarketer.com/Article/Personalization-Sees-Payoffs-Marketing-Emails/1010563


Categories: Business Tips, Online Marketing, SEO (Search Engine Optimization), SEO Tips | |

Brewer Drop-ship Integration

Published on December 17th, 2014

websites for quilters and brewer drop-ship integration
 

We are excited to announce that we have recently teamed up with Brewer to provide Drop-ship Integration for online stores! This is a great way to boost online sales by offering thousands of products from Brewer. Using our shopping cart system, you can set your own prices, featured products, promotions, and more! For your customers to start shopping, it’s as easy as adding a link to your home page. And best of all, you don’t have to deal with the hassle of shipping these products yourself. All of the products will be shipped directly from Brewer’s warehouse automatically.  This program is ideal for sewing and quilting stores that have an online presence but do not currently sell online.

Here’s how it works:

  1. Websites For Quilters designs a shopping cart system that closely matches the design & look of your existing website

  2. Websites For Quilters automatically loads your online store’s products from Brewer’s database nightly.

  3. Link your website to your new Online Store

  4. Promote your online store, and profit without inventory and shipping hassles!


Contact us today to learn more! (800) 941-0645

Categories: General, Business Tips, Quilting Related | |

Why Blogging is So Important For Your Business

Published on December 9th, 2014


blogging for business

What is blogging?

First of all, you may be wondering, what is a blog? A blog is a page where you can regularly post content to your site. A blog post is a short piece of content that often contains an article, pictures, or any information the author feels is worth sharing. So blogging is the act of creating blog posts. For example, you are currently reading a blog post that was blogged about blogging. (that’s a lot of blog!)

What’s the difference between a blog for my business, and a personal blog?

A lot of people like to create personal blogs as sort of an online journal of what is going on in their life. Business blogs can be a bit different than personal blogs in some ways, although the topics can be similar. Business blogs are used as a marketing platform, just like facebook, twitter, email marketing, etc. The main purpose of a business blog is to support business growth and help you convert traffic in some way.

Why should I have a business blog?

For your website to become an asset to your business, people need to actually see it. Most of your traffic won’t come from people typing in your website’s URL in the address bar. One major way to attract new visitors to your site is through search engines, and the more web pages you have in your website, the more chances you have of ranking in search engines. Blogs are an easy way to accomplish this because each time you create a blog post, a new page is added to your website. And best of all, each of these new pages will show up neatly organized under your blog.

Posting valuable information to your blog also gives someone the opportunity to share your post on social media. When people share your information, it is like they are marketing your site for you and giving you a whole new audience, generating new leads and customers for your business. The more creative you are with your blog posts the more people will want to spread the word for you.

Whatever your business sells, there are so many fun things you can blog about that will help you convert traffic. You can post tutorials or articles on how to do something, post inspiring pictures to give your readers ideas, or share a story about a recent event your business hosted or participated in. Having a blog for your business can be a lot of fun, and beneficial to your business as well!

So what are you waiting for... get blogging!


Related Article: ON-SITE VS. OFF-SITE BLOG - WHICH IS BETTER?

Categories: Online Marketing, SEO (Search Engine Optimization), SEO Tips | |

Looking For Something Specific?

Connect With Us!

Meet The Team

meet the team photo
Article Archive
-  2015 (3)
+  2014 (14)
+  2013 (31)
+  2012 (55)
+  2011 (29)
+  2010 (41)
+  2009 (14)
+  2008 (15)

We Love Quilts For Kids!

quilts for kids

Quilting Hub



Follow Websites For Quilters on Instagram!

Copyright © 2015 Websites for Quilters. All Rights Reserved.