How Google Analytics Can Help Your Business
Posted by administrator on Thursday, August 16th, 2012
A few weeks ago, we posted a blog titled "Using Website Statistics to Your Advantage". In it we discussed how understanding and applying what we learn from Website Statistics can help us to evaluate and continually improve our websites. Google Analytics is a new and exciting Website Analysis tool.
Why do we suggest using Google Analytics?
Google Analytics is a simple program that you can attach to your site that will immediately give you information about how well your site is doing. It is simple enough that even the newest of business owners can gain important information about their sites, and complex enough to give you sophisticated insight into how you can grow in your business by improving the effectiveness of your Website.
You can find out where people come from, what they do once they get onto your site, and the outcome of their visit to your site. You can create customized reports to gain the exact information you are looking for. You can monitor activity as it happens on your site. So, you'll immediately see what's working, and what's not. You can track campaigns and keywords, for what is motivating people to take action on your site.
To learn more about this tool, go here: http://www.google.com/analytics/
If you'd like to add Google Analytics to your site, contact us! We'd love to help you get started!
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